Joico Color Balance Purple Shampoo for Cool Blonde or Gray Hair

Experience cool, vibrant blondes and silvery grays with Joico's Color Balance Purple Shampoo. This corrective shampoo for color-treated hair eliminates unwanted yellow tones, preserving highlighted, icy blondes, ombré, and balayage looks. It also safeguards the vibrancy of color-treated hair, banishing brassy warmth while boosting shine and strength. The unique formula neutralizes yellow and warm tones, delivering long-lasting results through 12 washes.

To use, simply apply to wet hair, lather, leave in for 1-3 minutes, and rinse. For best results, use 2-3 times a week. Additionally, the shampoo boosts shine and smoothness, offering over 2X stronger hair and is paraben-free.

With thousands of positive customer reviews, this purple shampoo is a must-have for those with color-treated hair. The price for the product ranges from $16.10 to $25.00. Joico offers a wide range of collections for various hair concerns, including Defy Damage, K-PAK Color Therapy, Moisture Recovery, and more.

As for the fragrance, the Color Balance Purple Shampoo and Conditioner are deliciously fragrant, featuring notes of citrus, fruit, florals, and woods. Rest assured, the green tea extract included in the shampoo will not turn your hair green, as it helps fight tonal change and neutralizes brassy, yellow tones.

Overall, Joico's Color Balance Purple Shampoo is the perfect choice for those looking to keep their blonde and silver hair cool and vibrant. It provides long-lasting results, incredible fragrance, and effectively banishes brassy tones. For those with color-treated hair, this shampoo is a game-changer.

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